
Ref. 278240 · Dress
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Datejust collection · 4 watches
54 colorways
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The Rolex Datejust is widely praised for its versatility, robust elegance, and historical significance, serving as a foundational piece of the brand's legacy. Owners and reviewers frequently highlight its spectacular aesthetic variety, with numerous configurations available, and its comfortable wearability, particularly on the Jubilee bracelet. The 31mm case size is noted for its comfortable proportions, and the watch is considered durable for daily wear, suitable for both casual and formal occasions. Some owners appreciate the dynamic dial colors and the tactile experience of winding the automatic movement. However, some sources indicate that polished surfaces can scratch easily, and servicing is costly. The Rolex Datejust is generally not considered a good investment, with models typically depreciating upon purchase.
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